Join us at our Lafayette store from Tuesday, September 3rd to Sunday, September 8th to shop the Lisa Says Gah Sample Sale! 

Lisa Bühler’s been saying Gah! since 2014, but the feeling was bubbling inside her long before then. After a decade in the fashion industry, Lisa set out to create an anti-shop kind of shop — a space where independent design and artistry could thrive, where diversity and discovery are sewn into the deadstock fabric. What began from scratch in Lisa’s then-boyfriend, now husband’s San Francisco apartment, has since blossomed at the hands of a tiny team with a bold vision for the future of retail (and a penchant for picking the perfect vintage-y blazer). In the world of Gah, fashion is not fast but intentional, communal, and ethically created. Proudly teeming with contradictions, it’s vintage yet novel, conscious yet confident, urgent yet timeless. 

LSG is a digital destination for unearthing special pieces that you can’t live without — but didn’t
even know you needed. So, what is “Gah” exactly? We like to think it can’t be bottled or contained. The opposite of “Ugh,” it’s an unbridled outburst-ing of surprise and delight — at an off-kilter ceramic vessel or a nubby cropped sweater or an all-women design collective, at a world where clothes are carefully curated, made for everyone, and here for the long haul. Lisa Says Gah is anti-fast fashion, pro-community, and always in pursuit of the next Gah!